Jeanne Grunert is the president of Seven Oaks Consulting and a noted authority on direct and online marketing, writing for the web, and copywriting.
Dec 11
Many small business owners rely on Facebook business pages for their online presence. “I don’t need a website,” they tell me. “See, I get this free Facebook business page and I can promote my company as well as share information with my customers.” Our local health food store has a business page…the dog trainer I …
Dec 02
Zeke is our office dog, a German shepherd who loves a good story. This is his blog where he tells tales of SEO writing, digital marketing, and all things writing and marketing related. Plus, we post cute pictures of Zeke and the other animals here at The Marketing Writer – Seven Oaks Consulting. Zeke’s Story …
Sep 10
In this edition of “I Have a Story,” The Marketing Writer’s blog, we present a marketing case study that underscores the importance of a clean direct mail list. Direct mail continues to produce strong results with an average response rate of 9% for house lists. A house list is a list of a business’ customers …
Jun 24
Good management is an art rather than a science. I started thinking about management skills today after I took a test for the website, Indeed.com. (Yes, I’m job hunting. Seriously hunting for a telecommuting, marketing job, director level or above. If you’re looking for someone or you know of a job…message me.) But back to …
Apr 08
How do you make a virtual workforce a thriving part of your company? Many companies need extra help during peak season. Some require specialized skills or a temporary opening filled. In these cases, a remote worker, also known as a virtual worker, telecommuter, or telecommuting freelancer, may be the answer. So why don’t more companies …